ManA franchise manager manages and plans a company’s franchising business, including creating opportunities for franchisees, providing support to franchisees, and developing strategies to improve franchise performance. They also ensure that franchisees adhere to company guidelines and value system, and monitor financial performance.
Here are some of the responsibilities of a franchise manager:
- Create franchising opportunities
- Provide ongoing support to franchisees
- Develop marketing strategy opportunities
- Investigate possible markets
- Vet prospective franchisees
- Develop budget strategies for franchise growth
- Meet and exceed growth projections
- Implement strategies for recruiting new franchise candidates
- Establish a pipeline of qualified candidates
- Develop and implement strategies to enhance franchise performance
- Collaborate with franchisees to ensure brand consistency and adherence to standards
- Monitor financial performance and implement improvements to achieve business goals
- Provide feedback and input on marketing and communication plans for new items
- Organize and host quarterly assortment reviews